GEO Channel Marketing
Dassault Systemes Italia Srl
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Lainate, DS Italia S.r.l. (Milan Area, Italy)
Job Description
Mission : Responsible for planning and executing events in line with 3DS Equity supporting Industry, Brand and Channel marketing on local scope.Role description:Orchestrate and manage all aspects and tactics to ensure a successful event; this includes: definition, promotion, branding, messaging and experiences, logistics, measurement, budgeting and vendor management with the support of internal and external resourcesDefines events portfolio to support local business and awareness objectives aligned with strategic guidance from global events
Works with internal and external resources to obtain needed materials and services
Manages and executes projects and marketing plans intended to maximize company exposure and /or produce sales leads
Determines selection and training of staff
Execute events
Orchestrate all about event organization: definition, promotion, branding, messaging and experiences, logistics, measurement, budgeting and vendor management.
Channel Marketing
· Monitor, analyze and report on local marketing activity
· Drive & manage the Co-Marketing Program and ensure support for our resellers/partners
· Drive & manage locally the Co-Marketing Program , acting as a consultative partner to improve our partners/resellers Mktg campaign efficiency
· Ensure successful execution by (/with) partners in accordance to co-marketing SLA
· Execute the replicable campaigns from Global Marketing Program team
· Provide the coaching and Marketing enablement plans to skill-up Partners on Marketing expertise and marketing execution.
· Databases: contribute to the enrichment of the database working with global demand generation and adding all contacts in DSX Marketing »
Desired Skills & Experience
Background: 3 to 5 years of experience in similar position* Event expert
* Experience in large companies
* Experience in agencies is a bonus
* Knowledge in IT Systems
* Project management and communication skills
* Solid knowledge of sales organizations and the ability to work closely and effectively with sales
* Knowledge of marketing tactics, tools & processes
* English & Italian required
Job Requirements:
- Bachelor’s degree (B.A.) from four-year College or university in Marketing, Business Communications, Economics, or related areas is required.
- One to three years general marketing experience including advertising, promotions, direct marketing, events and public relations.
- One to three years experience in web marketing including SEM, email marketing, banner ads.
- Intermediate communications skills including listening, written, spoken, presentation and influencing.
- Advanced ability to handle multiple projects and manage conflicting priorities.
- Expert PCs skills utilizing various software applications.
- One to three years experience in traditional marketing strategies such as print and direct mail.
Company Description
Dassault Systèmes, the 3D Experience Company, provides business and people with virtual universes to imagine sustainable innovations. Its world-leading solutions transform the way products are designed, produced, and supported. Dassault Systèmes’ collaborative solutions foster social innovation, expanding possibilities for the virtual world to improve the real world. The group brings value to over 150,000 customers of all sizes, in all industries, in more than 80 countries. For more information, visit www.3ds.com.CATIA, SolidWorks, ENOVIA, SIMULIA, DELMIA, 3D VIA, 3DSwYm, EXALEAD and Netvibes are registered trademarks of Dassault Systèmes or its subsidiaries in the US and/or other countries.
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